Boss Lady Spotlight: Laura Adelman

At Armoire, we’re casting a spotlight on some of the notable, powerful boss ladies in our community, and what being a boss lady means to them. Read on to learn all about Armoire member, Laura Adelman.

Who she is:

I’m the Senior Marketing Director at BlueWave Solar in Boston, we’re a B Corp with a vision of protecting the planet by transforming access to renewable energy. What this looks like is we develop large solar farms and then offer subscriptions to this farm, called “community solar shares” that allow people to receive savings on their electric bill while supporting solar energy. It’s a great option for households and small businesses that want to support renewable energy but are unable or not interested in the more substantial investment of purchasing and installing a solar system. 

How she’s redefining the boss lady:

Rally for Solar Jobs

Before business school, I worked at a traditional utility where women were hugely underrepresented. Now I’m at a company with a more balanced gender ratio, but the renewable energy industry remains male-dominated at about 30% female.

To tackle the urgent issue of climate change, we’re going to need a more diverse workforce to bring innovative ideas to the table. I see an increase in female leadership in this space as one way that we will change the status quo and make progress on this clean energy revolution. 

What she wishes she had known 10 years ago:

In the last 10 years, I guess the biggest thing I’ve learned is the importance of setting priorities, in work, but also in my personal life. Time is precious so spend it with the people you love doing what you love. I’m still trying to accept that I can’t do everything, but the more I appreciate the things that I am doing, the easier it is to let go of the things I’m not able to do. 

Community service event building solar-powered trailer to send to Puerto Rico


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