How to Break Up with Retail: A Guide to New Love

We’ve all participated (by choice, or not) in some form of break up. It’s inevitable and if we listen to that little voice inside of us, we tend to say things like, I knew ‘it wasn’t right from the get-go’. We’re talking about the prolonged breakup – but not with a significant other, the breakup with retail. It’s real, it’s raw and it can be just as emotional as saying goodbye to that special someone. Before the digital age of online shopping, many of us planned our weekend shopping dates and spent hours getting ready for that hot date with the mall, even if it was a group date with our sisters, moms, and friends. They were fond memories.

During those shopping trips, we went into our favorite stores in search of something that spoke to our unique style. Entire days were spent browsing and trying on clothes just to walk out with one item that we could wear that night or the next week. Sometimes we even tried on clothing that was out of our league hoping that the piece of clothing would choose us, but it felt too risky, too committal, or just like it wasn’t the right fit.

But retail has changed. It’s not what it used to be. It doesn’t call you the way it used to — it’s simply lost its charm. The work that goes into it now is daunting between the time and hours spent on finding one or two items, that you’ll likely wear a handful of times and then be ready for the next. And that’s why the relationship with retail is evolving to rental. It’s smart, it’s savvy, and it doesn’t eat away at your bank account or weekends. Armoire is on a mission to make breaking up with retail easier on you.

Here are 4 ways to find new love – the rental way.

Cheers to New love

While heartbreak is complicated and messy, there’s no better time than now to start the mending process. If you’re in the middle of a breakup or just excited to try something new in life, we know for a fact that the ‘rental therapy’ dopamine rush gives you the same amount of excitement and giddiness as a new relationship. And if you’re looking for a gift for any of the women in your life this Valentine’s day — there’s nothing better than the gift of infinite style.

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