New Brands to Rent, New Season, New You

It’s sweater o’clock and we’re right on time. New fall styles are pouring into The Big Closet from exciting new brands to rent at Armoire. Oh what a time to be alive! Whether you’re stepping up your professional game, curating weekend outfits, or making bold statements at social events, our newest arrivals will offer versatility, elegance, and ease. These brands bring innovative designs and unique pieces to the Armoire collection, ensuring you always have access to high-quality, fashion-forward outfits that reflect your personality and lifestyle.

Keep an eye out for new styles arriving from BeachLunchLounge, NVLT, Love Token, and Hunter, to name a few. Here’s your sneak peek at what will hit the inventory next.

What to Expect from New Brands to Rent

Think rich fall hues, luxurious textures, and silhouettes designed to flatter and empower. From trend-setting outerwear perfect for crisp days to comfortable yet chic knits that transition effortlessly from work to play, our new lineup is all about helping you shine. As always, Armoire’s curated collections make it easy to experiment with your style without the commitment of permanent purchases, letting you enjoy the fun of fashion in a sustainable and savvy way.

Love Token

Love Token is a luxury fashion brand founded in 2010 by designer Zak Far, known for its high-quality craftsmanship and attention to detail. Based in Los Angeles, the brand focuses on offering timeless, elegant, and fashion-forward designs aimed at the modern, chic woman. Love Token is recognized for its use of luxurious materials like faux fur, cashmere, and silk, with pieces ranging from cozy knitwear to sophisticated outerwear. The brand emphasizes creating versatile garments that are both stylish and comfortable, aiming to inspire confidence and help women express their individuality.

Bonus points: Love Token is also committed to sustainability and ethical practices, making it a conscious choice for those who prioritize responsible fashion.

What Members Say

Armoire has dabbled with a few styles from Love Token over the years with great results. Members have given the garments we’ve tested consistently high marks, inspiring our buyers to expand our line of Love Token styles.

The Leonardo Printed Crew Neck Sweater, available in both gray and black, has earned an impressive 4.5-star rating over 72 reviews. “So glad I tried,” said one 5-star review, “This was soo cute and sooo soft and warm.” Another reviewer said, “LOVED this sweater. So comfy and soft. Wore it a ton.”

Arriving from Love Token

These styles will hit The Big Closet this week. Keep your eyes peeled here.

NVLT

The chilly season is the right time to welcome more styles from NVLT, an outerwear-focused brand launched in 2017. We first brought in some pieces at Armoire about a year ago, and they quickly proved popular. The brand targets millennials with a minimalist yet trendy aesthetic. NVLT’s collections emphasize comfort and functionality, which are key in the “to & fro” lifestyle. The brand is known for its attention to detail, incorporating features like pockets, drawstrings, and distinctive hardware that add subtle flair to otherwise clean, urban designs.

What Members Say

Member reviews have been stellar on all NVLT styles we’ve carried over the past year. The Mix-Quilted Hooded Puffer Coat, for example, has a 4.7-star rating over 61 reviews. “AMAZING winter coat,” said one renter, “Wore this for 4 hours straight in POURING rain at 40 degrees at an outdoor soccer tournament and stayed completely warm and dry! Loved the blue lining accent too.” Another said, “Absolutely loved this. Would be keeping it in my next case if the weather weren’t warming up. It has some subtle detailing that really elevates it.”

New in from NVLT

Armoire offers a variety of NVLT outerwear, including puffers, faux fur, shearling jackets, and vegan leather pieces. The collection balances fashion with function, making it suitable for everyday wear while still making a statement.

Hunter

Hunter is a well-known British heritage brand that specializes in high-quality outdoor footwear and accessories, particularly for wet and cold conditions. Founded in 1856, Hunter is most famous for its iconic rain boots, which have been a staple for outdoor wear across generations.  In addition to boots, Hunter has expanded into fashion with jackets, while still staying true to its core of durable, weather-resistant designs. The brand is recognized for blending practicality with style, making their products popular both for outdoor activities and urban fashion. Hunter’s products are designed to be both functional and fashionable, which has led to their strong presence in fashion-forward cities and outdoor landscapes alike.

New in from Hunter

You have not seen Hunter in our inventory before as it’s one of our very new brands to rent at Armoire. The first styles have just landed in our warehouse.

BeachLunchLounge

BeachLunchLounge is known for its casual, relaxed, and beach-inspired pieces, but don’t let the name fool you—they have great all-weather styles too. Their collections often feature soft fabrics, light colors, and easy-to-wear styles, popular among members who love a laid-back yet stylish look. Armoire carries a wide range of items, including dresses, tops, sweaters, and more, with a particular emphasis on comfort and versatility. The brand often includes prints like plaids, stripes, and boho-inspired designs, as well as sustainable fashion collections.

What Members Say

We started getting really into BeachLunchLounge back in June and received enthusiastic feedback, prompting our buyers to secure more styles for fall and winter. The Spencer Short Sleeve Camp Shirt maintains a 4.6-star rating after 160 reviews, including this one: “I’m thinking about buying it. So comfortable and easy. It can be great for the beach or work or weekend. I’m convincing myself to buy it as I’m writing this.” Many renters praised its feel, “This top is CRAZY SOFT! Love the fit and the cap sleeve and of course I always love a classic stripe.”

Latest Arrivals from BeachLunchLounge

More New Brands to Rent to Come!

Stay tuned as we unveil more fresh favorites that will elevate your wardrobe, and let this season be a reminder that new beginnings are the perfect time for a style refresh. With Armoire’s expertly curated new brands to rent, you’ll find pieces that feel like they were made just for you. From trendy up-and-comers to established luxury lines, the latest additions to Armoire offer something for every occasion and mood.